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seven characteristics of the perfect gift  (excerpted from Present Perfect)


There is, of course, no single gift that is perfect for everyone, everywhere, for every occasion. If such a gift existed, it wouldn't be long before everyone had more of them than they could possibly want. We have observed, however, that the best gifts share seven common characteristics. Although volumes could be written about each of these, we have succinctly condensed our observations in the paragraphs below. (You're welcome!)

appropriateness

The perfect gift fits both the occasion and the relationship. A sizzling love letter to your spouse for your twentieth anniversary would tell her your romance is still hot! A treadmill to a health and fitness buff for Valentine's Day would let him know your heart is in the right place and that you support his second passion. A hundred dollars to your distant nephew, you didn't know existed before you received a graduation announcement, would allow him the option of applying your graduation gift to his car loan, college education, or investment portfolio. A tin of homemade Christmas cookies to a coworker could be a thoughtful, innocuous gesture. Now, just for fun, let's mix things up a little and see what could happen. A sizzling love letter to a coworker could cost you your job. A tin of homemade Christmas cookies to a health and fitness buff for Valentine's Day would give him cause to wonder if you knew anything about his health concerns, or what day it was. A hundred dollars to your spouse for your twentieth anniversary might suggest that—after all these years—you still don't know what would please her, don't care what would please her, or won't take the time to find something that would please her. And finally, the graduation of your long-lost nephew probably would not warrant such a significant gift as a treadmill. Furthermore, not knowing of his interests, such a gift could be very insulting. What if he's a confirmed couch potato?

perceptiveness

Have you ever received a gift that makes you wonder if you are known by the giver? "Doesn't he know I prefer silver rather than gold jewelry? natural fibers to polyester? wildFlowers to roses?" "Isn't it obvious, after all these anniversaries, that the kitchen-gadget-of-the-year is not a fitting present?" The perfect gift reflects the giver's attentiveness to the tastes and preferences of the recipient. In essence, it's a compliment that says, "When I saw this, I couldn't help but think of you!"

selflessness

Longfellow said, "The greatest grace of a gift, perhaps, is that it anticipates and admits of no return." The perfect gift reveals that the giver's only desire is to please the recipient—expecting nothing in return. This "no-return" policy includes any satisfaction the giver anticipates from the observations of others about the extravagance of the gift or the generosity of the giver. For example, if a man gives his wife a stunning piece of jewelry only to impress his associates at the upcoming holiday reception, to whom is he really giving the gift?

generosity

Two young boys went weeks without school lunch to give their mother a strand of pearls. Not old enough to earn a wage, the resourceful boys exercised what appeared to be their only option for obtaining the necessary funds. Their sacrifice and generosity immortalized the gift. Fortunately, in most cases the appropriate degree of generosity can be exercised without squirreling away one's lunch money. Resource-full gifts reveal how special the recipient is to the giver. Often, endowments of the giver's time, effort, or creativity are the most generous and memorable characteristics of a gift. Just remember to balance your generosity with the nature of the relationship and the occasion. Too much of a good thing could make the recipient feel obliged, confused, or otherwise uneasy.

indulgence

It pampers, it humors, it appeases, it satisfies—the perfect gift says there is something extraordinary about the recipient in the eyes of the giver. After all, doesn't the gift of a lawn mower to Dad send a very different message than the gift of a year's contract for lawn service? The former emphasizes his utility in terms of his labor—and thus his ordinariness. The latter shows you value his leisure—and thus his specialness. A good question to ask when choosing a gift is, "Will this gift make the recipient feel loved? Unique? Adored? Admired? Or just like everybody else?"

surprise

Do you want to make her eyes widen? Make his chin drop? Render her speechless? The perfect gift—or its presentation—is a surprise. Careful and discreet planning can catch even the most suspecting recipient off guard or turn an anticipated gift into one that dumfounds. Try these tactics for perfect sneak attacks.

  • Give gifts spontaneously. Don't wait for a birthday, anniversary, or another special occasion. Why not give gifts because it's raining, because she just finished reading War and Peace, or because his favorite team just won the World Series?

  • Give gifts the recipient does not expect. When they must be requested, gifts lose their surprise value. Since the perceptive giver does not need to be told what the recipient wants, the gift chosen is much more likely to be a surprise. From the 15-years-of-kitchen-gadgets husband, a surprise might constitute any gift that is not a kitchen gadget.

  • Present gifts cleverly. Clever packaging or presentations can heighten suspense and make gift exchanges more memorable. Who could forget the glistening engagement ring wrapped in a bouquet of long-stemmed roses, especially when the memory is evoked each year with the delivery of a similar bouquet to commemorate the anniversary of the day she said, "Yes"? Wouldn't the very scent of roses trigger the memory—for both of you?

evocation

The moment of truth in any gift exchange comes when the recipient responds to the giver's gesture—the audible gasp, the spontaneous smile, the bittersweet or joyful tears, the loss for words to express the feeling of being completely understood by the giver. The perfect gift moves the recipient. It elicits an emotional response or evokes a sentiment. The enthusiasm—or lack thereof—in the recipient's declaration, "You really shouldn't have!" generally leaves no doubt as to whether the giver has succeeded in finding a perfect gift or whether her efforts could have been better directed.  

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